Email Strategy
We map every chapter from first sign-up to repeat order, so each email moves people one step closer to buying.
Lead Story · Email Marketing
Your brand has a story. Let's turn readers into buyers.
We bring the storytelling we learned behind the camera to your customers' inbox. Email marketing that earns the open, then the click, the sale and the next order. Built to turn subscribers into customers, and customers into regulars.
Open
Attention earned
Click
Interest turned to action
Buy
Subscribers become customers
Return
Customers become regulars
Today's headlines
Section AAutomated Flows
Welcome, abandoned cart, post-purchase and win-back flows that turn interest into orders and bring customers back.
Campaign Design
Cinematic, editorial emails with one clear next step, so readers click through instead of scrolling past.
Our other services
Section BSection B · Beyond the Inbox01
Content Creation
Social content, short-form videos and podcasts shaped around your brand.
02
Content Marketing
Content strategies and campaigns that engage your audience.
03
Influencer Marketing & Seeding
Creator partnerships and product seeding that bring your brand to new audiences.
04
Commercial Shoots
Scripted video and photo shoots for ads and launches.
05
Brand Activations
Pop-ups, retail experiences and on-ground campaigns that connect brands with people.
06
Events & Experiences
Online, live and hybrid events, from product launches to conventions.
07
Gift Curation
Thoughtfully curated gifts for brand campaigns and special occasions.
08
User-Generated Experience
Real-world experiences that spark content from your community.
09
Digital Raffle
Seamless, secure digital raffles for promotions, launches and events.
10
Jingle Production & Radio Ads
Original music, jingles and radio ads that make your brand unforgettable.
From our past work
Photo ArchiveCommercial Production
Johnson's Active Kids · Cameras on set
Brand Activations
Aveeno Baby · Hosting with Iza Calzado
Gift Curation
Nivea · Curated gift towers
Content Creation
Carmen's Best · Digital content shoot
Influencer Marketing & Seeding
Enervon · PR kit seeding
Content Creation
Johnson's Active Kids · Milk Protein
Events & Experiences
Santa Maria Music & Film Festival · Sierra Madre
User-Generated Experience
Century Tuna · Stronger with Age studio activation
This week's editions
The Template DeskSubject: Chapter one starts now
Welcome flow
Glad you're here.
Read the story
The Welcome Issue
A three-part welcome series that introduces your brand like an opening scene.
Subject: You left something behind
Abandoned cart
Still thinking it over?
Finish checkout
The Comeback
Gentle, story-driven reminders that recover carts without sounding desperate.
Subject: Front page news: it's here
Product launch
Hot off the press.
See it first
The Launch Edition
Editorial launch layouts with cinematic product imagery and countdowns.
From the editor
Opinion“Ads rent attention. Email earns it. An open is only the first page. We write emails that get clicked, bought from and remembered, and bring customers back for the next chapter.”
— Jenn BrightzThe Stories We Tell Team
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